Making the 5G Connection

T-Mobile

How Retailers are Linking Guests and Associates with In-Store Smart Devices to Create Seamless Experiences and Gain an Operational Edge

Fifth-Generation, or 5G, cellular technology is emerging as the dominant mobile technology in North America, expected to overtake 4G in 2023 according to GSMA1. This signals a vibrant era for retailers as they pursue competitive advantage across three major fronts:

Guest experience throughout the omnichannel interaction
Employee empowerment and job improvement
Store data visibility for real-time decision-support

Leadership in all these areas requires high speed, high-bandwidth connectivity and an ability to connect many types of devices simultaneously. That means while 5G is primed to be a transformational advance, it must be layered with existing 4G LTE and wide-area network (WAN) technology to meet retailers’ diverse communication needs.

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