Results of “Friends and Fans” Campaign Show Readers Really “LIKE” Connecting with Glamour and Advertisers via Social SnapTags

SpyderLynk, creator of the Social SnapTag, and Glamour Magazine released results of a successful mobile advertising campaign deployed in the September Glamour “Friends and Fans” issue. SpyderLynk worked with Glamour on the first-of-its-kind technology for the magazine featuring Social SnapTags throughout Glamour’s editorial and advertising pages, enabling and incentivizing consumers to join brands’ social networks.