Today, the Mobile Marketing Association, the leading global trade association for the mobile channel, publishes, “Mobile Barcodes: an Overview for Marketers.” The white paper explains in clear language how marketers can leverage mobile barcodes to give their…
Prolexic Technologies, the global leader in Distributed Denial of Service (DDoS) protection services, today announced that data collected during Q3 2011 indicates a change in tactics by attackers. Full details and statistics of the company’s quarterly DDoS…
With the holiday season upon us, touchscreen devices will once again be on many wish lists. As more people buy smartphones, iPads, Kindles, tablets and e-books, they’ll all be facing the same problem – what to do…
Score special coupons, search for exclusive store specials, and enter to win shopping gift cards – all from a mobile device – with the launch of multiple holiday mobile promotions at Legends Outlets Kansas City.
Responsys, Inc. (NASDAQ: MKTG), the leading provider of email and cross-channel marketing solutions, today announced the release of the Responsys Email Engagement & Deliverability Study, which found that many leading retailers are underutilizing segmentation and triggered emails…
InMobi, the world’s largest independent mobile ad network, announces the results of a study on mobile consumers’ Black Friday and Cyber Monday shopping intentions. The Holiday Mobile Shopping Study* finds that 2011 will be the biggest yet,…
CashStar, the digital gifting and incentives company, today announced that Aéropostale, a mall-based specialty retailer for young men and women, has selected its platform to offer eGift Cards. By leveraging CashStar’s platform, Aéropostale customers will have the…
StrongMail, a leading provider of interactive marketing solutions for email marketing and social media, today announced that zulily has standardized all of its batch, triggered and lifecycle email marketing programs on StrongMail. The destination site best known…
Capping a week of non-stop eCommerce awards, SteelHouse won its 10th award of 2011 at Under the Radar, a Silicon Valley event focused on highlighting breakthrough technology startups.
Ahmad Ouri has been named president of Premier Retail Networks, Inc. (PRN), a global leader in digital place-based media services. Based in San Francisco, Ouri will oversee all PRN activities and lead the development and strategic growth…
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