People Online Are Losing It Over Campbell Changing the Recipe for Rao’s Pasta Sauces After a Buyout
August 14, 2023
Business Insider
After Campbell Soup’s announcement of acquiring the parent company of Rao’s pasta sauce for $2.7 billion, fans of the beloved sauce expressed concerns on social media about potential changes to the recipe. Some users on platforms like Twitter (now X) and Reddit speculated that the acquisition might lead to alterations like adding sugar or high fructose corn syrup. Campbell Soup’s CEO, Mark Clouse, responded to the backlash, assuring customers that the company wouldn’t change the sauce’s recipe and emphasizing their commitment to preserving the quality, similar to their long-standing recipe for chicken noodle soup.
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