Author: Ron Margulis

Ronald Margulis is Managing Director of RAM Communications, a public relations firm based in Cranford, NJ. With more than 2,000 articles published, Margulis is also an accredited journalist. His writings on the food, retail, tobacco, information technology and transportation industries have appeared in Canadian Business, Chicago Tribune, Cigar Magazine, Computerworld, Convenience Store News, Distribution Channels, Executive Technology, FT.com, Forbes, ID, Sales & Marketing, Shipping Digest, Supermarket News, Washington Times and several other newspapers and magazines. Margulis graduated with honors from George Washington University, earned an MBA in economics from New York University and studied journalism at University of London. The son and grandson of supermarket operators, he also completed a management training internship and meat cutter’s apprenticeship at Wakefern Food Corp. (Shop-Rite Supermarkets).
Do retailers need a new approach to store brand marketing?

Do retailers need a new approach to store brand marketing?

We’ve all heard about the impact Millennials are having on retailing and we all know Baby Boomers are still a generation of economic consequence, but what about Gen X? Well, it turns out this group has spent much of the last decade looking for value, specifically store brands. What are retailers doing right in promoting store brands what could they do better?

How safe is America’s food supply?

How safe is America’s food supply?

The 2017 Food Safety Summit, held last week in Chicago, featured panels and keynote presentations that focused on how food safety professionals are coping with the Food Safety Modernization Act and the increased likelihood companies and their leaders will be subject to more intensive scrutiny. Do you expect that food safety regulation will get more rigorous or less so in the next few years?

What will the fourth industrial revolution mean for retail supply chains and jobs?

What will the fourth industrial revolution mean for retail supply chains and jobs?

Both retailers and suppliers are moving to a new era of intelligent machines designed to eliminate waste in supply chains and update old business models. Several experts argue that the disruption smart machines will cause to jobs in those supply chains needs to be addressed immediately. What impact do you see Industry 4.0 having on the extended retail supply chain?

What tech tools do independent grocers need to compete with e-tailers?

What tech tools do independent grocers need to compete with e-tailers?

Amazon.com was the boogeyman at the National Grocers Association’s Annual Conference last week in Las Vegas. The Seattle-based retailer was the focus of several panels and sessions, booths and networking conversations. How can independent grocery retailers most effectively deploy technology to compete with internet food retailers, including Amazon?

Will store brands outcompete national rivals in fresh categories?

Will store brands outcompete national rivals in fresh categories?

Store brands have seen impressive growth since the start of the Great Recession, yet one of the key areas of growth in supermarkets has been in the perimeter/fresh categories. So it’s no surprise that the Private Label Manufacturers Association’s Annual Conference this week in Chicago targeted dairy, deli and bakery for growth. What impact will private label have on the marketing of fresh categories in the next few years?

The rise of the customization nation

In a session presented by Anthony Flynn, CEO of YouBar and author of Custom Nation, the premise was that grocery retailing is an industry grounded in the delivery of mass produced goods through bricks and mortar locations. But technology now enables consumers to create their own customized supply chains and requires personalized products designed to meet particular needs. What impact will the rise of customization have on traditional and ecommerce retailing?

Independent grocers need new consumer engagement technology

At the National Grocers Association Show in Las Vegas this week, attendees heard all about the impending takeover of shopper marketing activities by digital marketing tools and saw dozens of vendors selling solutions to get them to the promised land of optimal customer engagement. What digital technology tactics can independent grocery retailers most effectively deploy today?