Author: Paula Rosenblum

Price transparency on steroids: The end game

As we careen into the 2014 Holiday Season, one thing is becoming apparent: the phenomenon called “price transparency” has moved on from simple things like a “RedLaser” app to full-fledged shopping bots that report the continual changes of prices on the web. Are price comparison websites and dynamic pricing significantly diminishing the “low-price alternative” incentive for stores?

When co-development makes sense for a technology vendor

Back in February, we featured a piece outlining why co-development can make sense for a retailer. It discussed the value for the retailer, and quickly glossed over why it might make sense for a vendor. The fact is, co-development can also make sense for a vendor in many cases. What are the benefits and drawbacks for technology vendors of co-development projects with retailers?

The price is right (right?)

A new survey of retailers from RSR Research shows that nearly half said their pricing strategy has become more promotions-driven over the past three years, while 55 percent reported an increase in the volume of price changes sent to stores and other channels. What’s holding back greater use of price optimization tools?

Apple’s got the beat(s)

By now you know that Apple has agreed to pay $3 billion to buy Beats. The company’s main tangible businesses are its high-end speakers and music gear and a streaming music service. Its main intangible asset is something Apple finds itself in need of: coolness. Is the opportunity around wearable tech more about the technology or fashion?

Is credit aversion a bump or a barrier toward mobile payment acceptance?

The results of a poll of 2,503 college students in early April certainly don’t bode well for the mobile payment industry. “Somewhat” is not a ringing endorsement. Is credit aversion, particularly with Millennials, a significant barrier toward greater acceptance of mobile payments? Do you see it as more of a long- or short-term challenge?

FTC focuses on in-store tracking and data security

Advertising Age recently reported on five expected areas of focus for the Federal Trade Commission this year. All five revolve around consumer privacy and data security. This could become an uncomfortable situation for retailers and end up costing time, resources and money if the industry doesn’t act now. What standards around the use of consumer data should become standardized across retail?

Retailers and tech vendors look for co-development opportunities

Recently RSR Research has received a fair number of inquiries from both retailers and technology vendors on the value of co-development. It may not always make sense, but there are times when it works to both parties’ advantage. When do you think co-development of a new technology makes sense for a retailer and when does it represent a risk? What suggestions would add to those in the article?