Author: Ken Lonyai

Rivals need to up customer experiences to compete with Amazon

Rivals need to up customer experiences to compete with Amazon

In the wake of Amazon’s stellar holiday season, it looks like competitors really have reason to worry. They don’t get everything right, and some innovations are reaches, but overall, Amazon executes effectively on its core business, meeting consumer expectations and outperforming major competitors. Of Amazon’s strengths, which are toughest for rivals to match?

Will UX methodologies bolster retail’s brick & mortar future?

Will UX methodologies bolster retail’s brick & mortar future?

With the never ending concern over the ever changing role of brick & mortar retail, continued e-commerce growth and rapidly ramping m-commerce adoption, a lesson from the user experience (UX) designer’s playbook provides guidance to more engaging and fruitful consumer shopping experiences ahead. Are most retailers actively engaged in designing user experiences that meet the needs of customers at touch points throughout shopping trips in stores?

Warning all megalomaniacs: There’s a precipice ahead

One way or another, the big players just keep getting bigger. Along with gobbling up businesses at every turn, they sometimes study successful businesses and then roll out their own flavor. Among the latest to do so is Amazon’s new local marketplace and food ordering initiative. Will consumers welcome Amazon’s expansion into the local marketplace and a food takeout service areas?

When it comes to retail tech, consider gray matter before gray hair

When one look across the landscape of purveyors of in-store technology, many that offer either dated or “me too” concepts are represented by people of a “certain era.” Are retailers looking progressively enough at in-store technology options? To what degree may retail have to wait out an older-thinking mindset before true tech-driven innovation arrives?