Gen Z Is Ditching Wedding Traditions and Embracing TikTok Trends

September 5, 2023
Business Insider

Young couples are turning to TikTok as their go-to platform for wedding inspiration, ditching traditional customs like the bouquet toss and matching bridesmaid dresses. The wedding industry is feeling the impact of this move away from tradition, with vendors and wedding planners having to adapt to the changing preferences and demands of these tech-savvy couples. As TikTok becomes a popular wedding planning tool, couples are finding innovative ideas and embracing a more unique and personalized approach to their special day.

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