Sports Drink Entrepreneur Mike Repole Takes Majority Stake in Sneaker Brand Nobull
July 24, 2023
CNBC
Beverage veteran Mike Repole, known for his success with Vitaminwater and BodyArmor, is buying a majority stake in the footwear and apparel brand Nobull. Nobull, founded in 2015 by former Reebok executives, is a training brand focused on providing high-quality sneakers and apparel primarily through online channels. Repole, through his private equity firm, sees great potential in Nobull’s no-nonsense approach and plans to expand the brand’s reach, with an eventual potential initial public offering to build a multibillion-dollar platform.
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